Sunday, July 27, 2008

Is Sitemaps Important?

A sitemap is a representation of the architecture of a web site. It can be either a document in any form used as a planning tool for web design, or a web page that lists the pages on a web site, typically organized in hierarchical fashion. This helps visitors and search engine bots find pages on the site.

While some developers argue that site index is a more appropriately used term to relay page function, web visitors are used to seeing each term and generally associate both as one and the same. However, a site index is often used to mean an A-Z index that provides access to particular content, while a site map provides a general top-down view of the overall site contents.

Benefits of sitemaps

Site maps can improve search engine optimization of a site by making sure that all the pages can be found. This is especially important if a site uses Adobe Flash or JavaScript menus that do not include HTML links.

Most search engines will only follow a finite number of links from a page, so if a site is very large, the site map may be required so that search engines and visitors can access all content on the site.

Google Sitemaps are most popular to use, so web developers can publish lists of links from across their sites. The basic premise is that some sites have a large number of dynamic pages that are only available through the use of forms and user entries. The sitemap files can then be used to indicate to a web crawler how such pages can be found.
Since MSN, Yahoo, Ask, and Google use the same protocol, having a sitemap lets the four biggest search engines have the updated page information. Sitemaps do not guarantee all links will be crawled, and being crawled does not guarantee indexing. However, a sitemap is still the best insurance for getting a search engine to learn about your entire site.

XML sitemaps have replaced the older method of "submitting to search engines" by filing out a form on the search engines submission page. Now web developers submit a sitemap directly, or wait for search engines to find it.

Reference: Wikipedia

Thursday, July 17, 2008

How to check is your site effective or not?

Whether it is ecommerce site or cooperate entity. It is important to know the effectiveness of your web site. People often don’t care about their web site if it is not generating any revenue but one should understand that revenue is not the only objective for any business. There are some long term objectives as well and among those objective reputation of the organization is the most important. Web site is the best tool to create reputation of your organization. Web site reflects the core identity of any organization and therefore it is important to know the effectiveness of your web site.

To know the effectiveness of your organization’s web site here are few tips to do. These will help you calculate the number of visitors interested in your web site and what they think about your web site.

1. Feedback form
2. Signup for Newsletters
3. Signup for email ids (if you are running a kind of portal)
4. Blogs
5. Forums
6. Polls
7. Google Analytic
8. Adsense (It not only generate revenues but also help knowing visitors trend)
9. Analysis of Raw Log file

Analysis of raw log file is the most important thing and one should know how to analyze raw log files. There are different software available to read log files and many of these are free. These raw files help in knowing the demography of your visitors. Sites from which your site accessed. Keywords used to access your site and lot more including visitors trend.

This is important to keep your site updated and know the feed back of visitors through above mentioned mechanism and then again update the site accordingly so the people keep visiting your web site.

Note Web site is your organization’s on-line personality.

Web Development

Monday, July 14, 2008

Web Development

Website Development requires an evolving explanation, as it is a product of numerous contributions by individuals, corporations, and technologies. It uses aspects of Web design that is one example of a Web application that are components of Web development, all affected by changes made to the Internet. These collaborated efforts are constantly modifying elements of developmental aspects. The process encompasses the combination of chronology while simultaneously adapting and incorporating the changing applications of contributions.

The creation of a website includes a base platform that exits from various computer languages that can range from HTML, XML, ASP, and PHP. These languages may support programs or software such as JavaScript, CGI, FLASH, RSS, or ZEND OPTIMIZER, that increase the level of dynamic capabilities within a given website. The technical aspects also include degrees of creativity pertaining to the applications of technologies and content. The integration of the produced document (website) with hosting and an assigned IP (IP address) results in accessibility.

Website development encompasses the documental production aspect of a website while incorporating legitimate processes of search engine optimization, marketing, and business. Percentages of these applications are used by personal, commercial, and educational platforms.

Increasing the accessibility of information contained in a given website, Search Engine Optimization is a detailed process that strives to return favorable search term results in search engines. Marketing is an element implementing the distribution and retrieval of information, products, services, or goods. Ranging from product to commercial definitions, Business contributes to a summary of website development. Tools and resources are critical means incorporating elements involving website development.

Web Development